Both domestically and internationally, Northern Australia is recognised as an incredible tourism destination. Northern Australia’s stark and contrasting beauty, the potential for greater tourism and its rich Aboriginal and Torres Strait Islander culture are just some of the opportunities that could be leveraged to grow the industry in Northern Australia. These opportunities, as well as the methods and challenges associated with stimulating tourism in the top end, are all explored in the Joint Standing Committee on Northern Australia’s recent report, Northern Horizons — Unleashing Our Tourism Potential.
Tasked with inquiring into the state of tourism in Northern Australia, the Committee examined domestic and international tourism, the role of peak bodies, local communities and all levels of government as well as communication and the importance of modern transport infrastructure. After receiving over 90 submissions, examining the information presented in these, and hearing from a range of groups and individuals from across several states, the Committee reached a range of recommendations.
The report makes thirty three findings which cover everything from marketing to infrastructure to opportunities to grow the tourism industry in the Indian Ocean Territories.
Committee Chair Warren Entsch said that stimulating growth in Northern Australia’s tourism industry would generate increased and sustainable employment, economic opportunities for regional and remote communities, and support the creation of authentic and unique northern tourism experiences that are world renowned.
“Improving marketing capabilities and transport infrastructure, removing red tape, and harnessing the uniqueness of the north’s natural and cultural assets will ensure the tourism industry in the north will continue to go from strength to strength,” Mr Entsch said.
Visit the Committee's webpage to read the full report.