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Current Issues Brief 29 1996-97

The British General Election 1997

Dr John Hart
Consultant
Politics and Public Administration Group
26 May 1997

Contents

Introduction

The Election Campaign

    Initial Support Levels
    The 'Sleaze' Factor
    Europe
    Labour Strategy

The Vote

    Conservative Non-Voting
    Votes, Seats and Proportionality
    Preliminary Analysis
    Women Members

Labour's Policy Direction

    The Labour Manifesto
    A Cautious Approach

Party Politics and the 1997 Election

    The Labour Party and Restless Backbenchers
    The Conservative Party and the Leadership Contest

The Future of the British Electoral System

Conclusion

Endnotes

Appendix: Major Legislation for First Session of Parliament

Introduction

The enormous size of the Labour Party's victory in the British General Election held on 1 May 1997 surprised many election analysts.(1) Even though all the opinion polls showed a substantial Labour lead over the Conservatives throughout the six-week campaign, few commentators, if any, foresaw either the extent of Labour's landslide victory or the devastating Conservative defeat.

This paper offers a preliminary analysis of the 1997 election. In summary, it argues:

  • that the 1997 election campaign was not very relevant to the way voters voted;

  • that the election results need to be treated a little more cautiously than they generally have been in the immediate post-election media analysis;

  • that the campaign did not provide a clear indication of the policies of the new Labour Government, but neither is it fair to say that the Labour Party provided no indication of its policy direction; and

  • that the election outcome makes both major parties prone to a greater or lesser degree of internal party disunity.

In view of the Labour Party's victory and its campaign commitment to establish an independent commission on voting systems followed by a referendum, the final section of this paper considers the future of the British first-past-the-post method of electing MPs, the proportional representation alternative, and other related issues.

The Election Campaign

Initial Support Levels

When Prime Minister John Major formally requested a dissolution of Parliament on 17 March, opinion polls were indicating a large Labour lead. An National Opinion Poll (NOP) published in The Sunday Times the day before Mr. Major's election announcement showed Labour at 52%, the Conservatives at 27% and the Liberal Democrats at 13%. The day after the election was called, a Gallup Poll in The Daily Telegraph had Labour ahead of the Conservatives by 28%. Not a great deal changed during the course of the campaign. Two weeks into the contest, on 2 April, an International Communicative and Marketing (ICM) poll in The Guardian put Labour at 46%, the Conservatives at 32%, and the Liberal Democrats at 17%, which turned out to be remarkably close to the actual share of the vote on 1 May. From then on, all the major opinion polls reflected a similar and consistent division of partisan support and the difference between the polls and the 1 May outcome was generally within the usual margins of error.(2)

Indeed, the polls had been registering a shift in the balance of partisan support towards the Labour Party since mid-1992. So, too, had the voters who participated in the 18 by-elections held during the last Parliament. The Conservative Party not only failed to win any of them, but also managed to lose some very safe seats in the process. In the first by-election after the 1992 General Election, the Conservatives were defeated in the very safe seat of Newbury with a 28.4% swing to the Liberal Democrats. In the second by-election in Christchurch in July 1993, a 22,000 vote Tory majority became a Liberal Democrat majority of 16,000. The worst ever by-election record in a single Parliament was capped off by the loss of Wirrall South in February 1997 with a 17% swing against the Conservatives.

In the lead-up to the election, voter surveys were registering not just a change in the voting intention of the British electorate but also a preference for Labour Party policy over Conservative policy. Between 1992 and 1996 there were significant shifts in the policy predilections of British voters in favour of the Labour Party. By 1996, Labour was the preferred party on most policy issues including economic management. The only policy areas where Conservatives had the edge on Labour were defence and Northern Ireland. By March 1996, Labour was even thought to be better than the Conservatives on crime and law and order, a traditionally strong Conservative issue.(3)

The six-week campaign did not seem to shift public opinion to any measurable extent. It appears that a large proportion of the British electorate had made up their minds before the election campaign had begun. This is not altogether surprising and would be quite consistent with survey data which has shown that, over the last 25 years, less than a quarter of the British electorate have decided how to vote during the campaign itself.(4)

The 'Sleaze' Factor

If the Conservative Party had hoped that a long campaign would give it time and opportunity to change the minds of voters, or persuade those who made their voting decision during the course of the campaign, then its hopes were dashed by its own inability to control the campaign agenda. The first three weeks of the campaign were dominated by the so-called 'sleaze' issue. Because of the prorogation of Parliament the Parliamentary Commissioner for Standards, Sir Gordon Downey, was unable to present his report on the 'cash-for-questions' affair. This led to suggestions of a deliberate cover-up by the Prime Minister and also generated widespread concern about two particular Conservative candidates, Mr. Neil Hamilton and Mr. Tim Smith, who had admitted lobbying on behalf of and taking money from the Egyptian-born owner of Harrods, Mohamed Al-Fayed. Subsequent pressure on the two to relinquish their candidacies for re-election compounded the problem. Tim Smith did stand down, but Neil Hamilton convinced his constituency association to support him and continued as the Conservative Member of Parliament for Tatton even after John Major had urged him to pull out.(5) Mr. Major had also attempted to get another Conservative candidate to stand down in order to diffuse the sleaze factor. Piers Merchant, the Tory candidate seeking re-election in the seat of Beckenham, had been photographed by The Sun newspaper kissing and cuddling a 17-year-old nightclub hostess. He, too, had managed to get his local association to endorse his candidacy in spite of all the adverse publicity and thus successfully resisted the pressure from the Prime Minister.

Not only did the Hamilton and Merchant cases ensure that the 'sleaze' issue dominated the opening weeks of the campaign, but they also raised more questions about John Major's ineffectiveness in controlling his own party which, in turn, reflected on the broader question of the Prime Minister's leadership abilities. Neil Hamilton's continuation as a candidate symbolised the mess that the Conservative Party had got itself into and, ultimately, was damaging to his party. His refusal to stand down led to the withdrawal of the Labour and Liberal Democrat candidates in Tatton so that the seat could be contested by a high-profile 'anti-sleaze' candidate in the shape of well-known BBC reporter, Martin Bell. Hamilton subsequently lost what was one of the safest Tory seats in the country to Mr. Bell. In terms of the electoral impact of the 'sleaze' factor, financial impropriety was more damaging than marital infidelity: Mr. Merchant held his seat of Beckenham with a comfortable majority.

Europe

In the second half of the campaign, 'sleaze' was displaced on the election agenda by the issue of European monetary union and the single European currency. Once again, the divisions within the Conservative Party and the weakness of Mr. Major's leadership were highlighted. While the official Conservative position on the single currency was to keep options open, over 200 Conservative candidates expressed outright opposition to the single currency in their own election addresses. It appeared that Mr. Major was prepared to tolerate this defiance rather than face a serious confrontation on the issue, and thus he ensured that Europe dominated the remainder of the campaign in a way which kept the Conservative Party on the defensive. Even efforts to turn the Europe issue to the Party's own advantage backfired. A controversial Conservative election poster depicting a minute Tony Blair sitting in the lap of a giant Helmut Kohl became a news story in itself, and two unwanted interventions into the election campaign by the President of the European Commission and an EU Commissioner deflected attention from what Mr. Major was trying to say about Europe.

The domination of the campaign agenda by the sleaze issue and Europe prevented Mr. Major from fighting the election on the grounds of his choice, namely the state of the economy and what was a quite credible Conservative record of economic management since 1992.

Labour Strategy

The Labour Party was very successful in its highly controlled, disciplined and cautious campaign. There was very little discussion of the specifics of Labour policy, and the party's decision to pull out of negotiations for a television debate between the party leaders probably worked to its advantage by denying John Major his last opportunity to embarrass Mr. Blair in front of the whole nation. Moreover, the Labour candidates who had been frustrated by Tony Blair's 'modernisation' of the party managed to keep that frustration to themselves, even when the party leader seemed to repudiate Labour Party policy on privatisation. If the Labour Party had the election won before the campaign began, as the polls indicate, then the carefully controlled campaign strategy can hardly be faulted from the party's point of view.

The Vote

On the face of it, the outcome of the vote on 1 May was quite clear and unambiguous: an overwhelming victory for the Labour Party which forced journalists to reach for superlatives. Labour won 418 of the 659 seats in the House of Commons,(6) the largest haul of seats by any single party in British electoral history. Conversely, the Conservatives lost 178 of the seats they held in the last Parliament and retained just 165, their lowest number of seats since 1906. The Conservative Party also recorded its lowest share of the vote (31.4%) since 1832. The Liberal Democrats finished with 46 seats, the best performance of a minor party since the election of 1923, although their share of the vote and their aggregate number of votes were lower than in 1992. The overall swing to the Labour Party of 10.5% was massive and unprecedented. The election was more than a landslide for the Labour Party; it was a crushing defeat of catastrophic proportions for the Conservatives.

The decimation of the Conservative Party was particularly dramatic in Scotland and Wales. The Conservatives won on 17.5% of the vote in Scotland and lost all of the 11 Scottish seats they held in the previous Parliament (five to Labour, four to the Scottish Nationalists, and three to the Liberal Democrats), leaving them with no parliamentary representation from Scotland. Similarly, there are now no Conservative MPs from Wales. With just 19.6% of the Welsh vote, the Conservatives lost all eight of their Welsh seats (seven to Labour and one to the Liberal Democrats).

The swing from Conservative to Labour varied in strength according to the nature of each constituency, but almost all Labour candidates, including those contesting safe Labour seats, registered a significant swing in their favour. Even in safe Labour seats, swings in the order of 14% were recorded in some places.(7) Moreover, almost all Labour MPs seeking re-election in 1997 increased substantially the size of their majorities, in most instances at the expense of the Conservative Party.

Conservative Non-Voting

Seats, swings, and majorities all serve as indicators of Labour's crushing victory, but they need to be tempered by two critically important statistics which go a long way towards explaining the nature of Labour's win and the best-ever performance of the Liberal Democrats. Firstly, the turnout in 1997 (the lowest in a British General Election since 1935) was only 71.3% falling from the 77.7% recorded in 1992. Secondly, the aggregate Conservative vote also fell dramatically from the 1992 total by more than 4.5 million. A comparison of the change in aggregate votes for the three leading parties between 1992 and 1997 is interesting (see Table 1). Although the Labour vote increased by just under 2 million, the Conservative vote declined by more than twice as much. Assuming for a moment that all the additional Labour votes in 1997 came from 1992 Conservative voters (which, of course, would almost certainly not be the case), there are still more than 2.5 million lost Conservative votes to account for. Given the fall in the Liberal Democrat vote and the fact that the size of the electorate seems not to be a relevant factor, it begins to appear that a lot of Conservative voters stayed at home on 1 May rather than transferring their voting allegiance to a different party. It is difficult to be more specific about the reason for the fall in the Conservative vote until survey data becomes available, but it is tempting to suggest that Labour probably did as well as it did because of Conservative non-voting.

Table 1. Change in Aggregate Vote 1992-1997


Party 1992 1997 Difference
Conservative 14 092 891 9 590 565 -4 502 326 Labour 11 559 384 13 551 381 +1 991 997 Liberal Democrats 5 999 384 5 243 322 -756 062

One can illustrate this by looking at any number of constituency results in which the Labour vote increases, but the Conservative vote falls by a much greater amount without going to the minor parties or fringe candidates. For example, in the south-west London seat of Putney, one of the many that switched from Conservative to Labour, the Labour vote increased by just 2422 over the 1992 figure, but the Conservative vote fell by over 8000. As the Liberal Democrat vote in Putney also fell in 1997 and the seven fringe candidates picked up only 2000 votes between them, it appears that Conservative non-voters cost their party the Putney seat this year notwithstanding the gains made by Labour.

Conservative non-voting also helps explain both the increased majorities for many Labour candidates and at least part of the massive swing to Labour. In the Yorkshire constituency of Halifax, for example, Alice Mahon retained the seat for Labour with a majority of over 11 000 votes compared to her majority in 1992 of a mere 478. But Mahon's vote went up by only 2350 in 1997. The critical factor in turning Halifax from a very marginal seat into a safe one was the fall in the Conservative vote of over 8000 resulting in a swing to Labour of 10.7% Similarly, in the nearby seat of Huddersfield, Labour incumbent Barry Sheerman more than doubled his majority of 7258 to 15 848, but he did it with just 1,339 more votes than he obtained in 1992. The vote for the Liberal Democrat in Huddersfield was down by 135 this year and the vote for the fringe candidates increased by 1700. The big shift occurred in the Tory vote, which fell by over 7000-a drop of 44%. That accounted for Mr. Sheerman's hugely increased majority and the 10.4% swing to Labour in that constituency.

Similarly, Patricia Hewitt's victory in Leicester West, for example, was achieved with just six votes more than Labour won last time around when they lost the seat. Ms Hewitt's good fortune occurred because it appears that over 8000 voters who voted Conservative in 1992 stayed at home in 1997. The additional six votes won by Ms Hewitt, combined with the 8800 fall in the Conservative vote, resulted in a swing to Labour of 11.6% and a Labour majority of over 12 000.

The same argument can be applied to many of the gains made by the Liberal Democrats. A number of their victories (e.g. Carshalton & Wallington, Hereford, Lewes and the Isle of Wight) can be explained by the high incidence of Conservative non-voting. In the Isle of Wight, the Liberal Democrats were down on their 1992 vote by more than 5,000, but they gained the seat from the Conservatives in 1997 because of the 14,000 drop in the Tory vote, most of which can be attributed to non-voting. Indeed, these kinds of results help explain why the Liberal Democrats almost doubled the number of seats in the House of Commons while experiencing a decline in actual votes and a decline in their share of the total vote.

There are many cases in the British General Election of 1997 that illustrate the point made by Richard Rose and Ian McAllister that the concept of swing is not relevant to understanding the loyalties of voters.(8) 'Swing' describes only the net change in votes. It tells us nothing about how individual voters decided to vote. The same, of course, applies to majorities in individual constituencies. As the Sheerman case in Huddersfied demonstrates, candidates do not necessarily need a huge increase in their own vote to obtain huge majorities.

Votes, Seats and Proportionality

For most people, the extent of electoral success in Britain is measured by the total number of seats won and the size of the winning party's majority in the House of Commons. But, again, the Labour total of 418 seats and its majority of 179 needs to be put into context.

Because the British electoral system is a first-past-the-post system, in which a simple plurality in each constituency elects a Member of Parliament, the votes-seats relationship is distorted. The winning party gets a far higher percentage of seats than its percentage of votes. The losing major party is usually disadvantaged in the votes-seats relationship and minor parties suffer particularly badly unless their vote is concentrated geographically. Table 2 compares the percentage of votes obtained by the major and leading minor parties and illustrates how the number of seats obtained overstates the extent of the electoral victory, as is almost always the case in Britain. The Labour Party won 63.4% of the seats in the House with 44.4% of the total vote. The Conservative Party was a little hard done by. On strict proportionality, its 31.4% of the vote would have given it 207 seats. Strict proportionality would also have given the Liberal Democrats 113 seats and, doubtless, their 46 MPs will continue to press for the introduction of proportional representation. Plaid Cymru (the Welsh Nationalist Party) is almost perfectly represented in the new Parliament, the Ulster Unionists are over-represented, and the Scottish Nationalists would have had double their number of seats if votes and seats were proportional. But, if strict proportionality had been applied to this vote distribution, then Labour would have been a minority government or the senior partner in a coalition.

Table 2. Votes-Seats Relationship 1997


Party Votes % Vote Number of Seats % Seats
Labour 13 551 381 44.4% 418 63.4% Conservative 9 590 565 31.4% 165 25.0% Liberal Democrats 5 243 322 17.2% 46 6.9% Scottish Nationalists 621 154 1.9% 6 0.9% Plaid Cymru 161 030 0.5% 4 0.6% Ulster Unionist 258 349 0.8% 10 1.5%

Preliminary Analysis

None of the above argument is meant to denigrate the Labour victory. Every British election is played under the same rules of the game and, under those rules, the Labour Party performed extraordinarily well. The argument that Labour's win was dependent in part on the decline in voting turnout, and that much of that decline can be attributed to disaffected Conservative voters, is tentative and will need to be substantiated with detailed election survey data not available to those who engage in instant analysis. But the actual voting figures do lend weight to the Conservative non-voting factor, and, if this is supported by the much more sophisticated survey data analyses to come, then it will tell us there is little evidence that any kind of partisan realignment has occurred in Britain.

Moreover, if large numbers of 1992 Conservative voters stayed at home in 1997 because they were disaffected by their own party but could not bring themselves to vote for any other party, then there is no reason to assume that they will necessarily stay at home again in 2002. That will all depend on the ability of the Conservative Party to put its house in order over the next five years. Initially, that effort will focus on the selection of a new party leader to replace John Major (see below), and then, presumably, on some settlement of the Europe issue within the party.

Women Members

One consequence of the massive defeat of the Conservative Party is that the new British Parliament will contain a record number of female MPs. Out of the 120 women members of the new House, 101 will be on the Labour benches. This almost doubles the number of women in the previous Parliament. Apart from the unexpectedly large loss of Conservative seats, the increased number of successful women candidates has a lot to do with the Labour Party's policy of encouraging the selection of women candidates in winnable seats, including a short flirtation with women-only short lists in seats where the sitting Labour member was not standing for re-election.(9) It is expected that the significant increase in the number of female members ought at least to have some effect on the conduct of debate in the House of Commons, although it should be noted that, even as a consequence of the gains made on 1 May, women will constitute only 18.1% of the membership of the House. (Research Note: Women in the UK General Election 1997).

Table 3. Women Members of House of Commons 1997


Labour Conservative Liberal SNP Speaker Total Democrat
101 13 3 2 1 120

Labour's Policy Direction

Labour's stunning electoral success in 1997 was the culmination of a ten-year effort to make the party electorally acceptable after the turbulent and damaging period following the election defeat in 1979. Under the leadership of Mr. Michael Foot and the influence of the radical left, Labour reached its nadir in the General Election of 1983 when it polled less than 8.5 million votes and saw its share of the vote fall to 27.6%, only two percentage points above the combined vote of the Liberal and Social Democratic Party Alliance. A third successive election defeat in 1987 and the fear that Labour was heading for political oblivion prompted Michael Foot's successor, Neil Kinnock, to initiate a wide-ranging policy review which resulted in the document Meet the Challenge, Make the Change, adopted by the party conference in 1989. The party's new policy statement marked the beginning of the process of 'modernisation' of the British Labour Party, of which Tony Blair has been the principal beneficiary. The shift in policy was designed to broaden the electoral appeal of the Labour Party and shed the electoral burden of its left-wing ideology and unpopular policies. For that, Mr. Blair owes a great deal to Neil Kinnock.(10)

The process of modernisation has not been without its problems. The shift to a pragmatic and market-oriented approach, and the renunciation of the tenets of socialism as embodied in Clause IV of the party's constitution,(11) leaves a number of major questions to be answered, particularly questions relating to what new Labour sees as the appropriate role for the state now that the commitment to public ownership has finally been jettisoned. The shift to the centre (or to the right, as many disgruntled Labour backbenchers see it) was clearly an electoral necessity after the experience of the 1980s, although there are many party activists who have not fully accepted what seems to be Mr. Blair's position that the party must not only campaign from the centre but must also govern from the centre when it wins power at Westminster.

The Labour Manifesto

Few of these questions were resolved during the 1997 election campaign. The presentation of policy details was deliberately muted as part of Labour's election strategy; but it remained inconspicuous also because of the Conservative Party's internal troubles, which never left the front page during the course of the campaign. Labour's approach was to emphasise the change that had taken place within the party and not to engage with the specifics of policy for fear of upsetting any target-group of voters. The language of the party's election manifesto and Tony Blair's election speeches was almost Kennedyesque. It sounded good, it heralded change and new direction, it tried to satisfy all sides of politics, it was built around point and counterpoint, and eschewed specifics and details, and asked to be held accountable for promises.

Perhaps one ought not to overemphasise the significance of the election manifesto. A lot of effort now goes into the production of a slick, glossy, and heavily illustrated prospectus which is not particularly easy to obtain and which very few people actually read. Party manifestos send signals to other elite groups, particularly journalists and opinion leaders, who distil and convey the essence of what the party stands for through the mass media. Much depends on the extent to which the media itself is interested in specific issues of policy; and, in general, it would be fair to say that the media was more preoccupied with the internal divisions and feuding within the Conservative Party than with trying to unravel the general policy commitments made in the Labour manifesto.

election manifesto   election manifesto

For those interested in the substance of public policy, the Labour manifesto was annoyingly vague. The lack of specifics made it hard to form a firm view of what Labour would do once it was in office. Take, for example, one of the principal policy initiatives foreshadowed in the manifesto, the commitment to establish a national minimum wage. All that the manifesto tells voters is that there should be a statutory minimum wage(12). It says nothing about the level at which the minimum wage should be set, it says nothing about the coverage of the minimum wage, and it hedges its commitment with the proviso that the minimum wage ought to be decided on the basis of "the economic circumstances of the time." Obviously, for a new Labour Party that wants to convince British business that there is nothing to fear, generalities and qualifications on an issue like this makes sound electoral sense.

To take another example, the same level of generality can be seen in the manifesto statement on broadcasting policy. As in Australia, questions about media ownership, media diversity, and the extent of media regulation are high on the British policy agenda. But, again, new Labour speaks only in generalities. It commits itself to a thriving, diverse media industry, it recognises that the regulatory framework "should reflect the realities of a far more open and competitive economy," but its only promise is that Labour will "balance sensible rules, fair regulation and national competition, so maintaining quality and diversity for the benefit of viewers".(13) It is perhaps not surprising that The Sun newspaper rushed to endorse Mr. Blair on the first day of the election campaign.

A Cautious Approach

Those on the left of the Labour Party will continue to be frustrated by the generality of Labour's policy statements. If the leadership was determined to shed the image of a collectivist, interventionist, high public-spending party, then the manifesto commitment to dealing with the problem of homelessness in Britain is a perfect example of the 'modernisation' process at work. It offers a three point response to the homelessness problem that doesn't actually commit the Blair government to doing anything. It says it "will place a new duty on local authorities to protect those who are homeless," it says it will use "the phased release of capital receipts from council house sales to increase the stock of housing for rent" (another local government responsibility), and it claims that the "welfare-to-work" policy will make the young unemployed financially independent and thus able to afford housing (essentially the responsibility of British industry and business).(14)

The politics of Labour's policy appeal are obvious in the context of 'modernisation" and Tony Blair's leadership. But, while the manifesto is cautious, limited and vague in order not to offend any potential new Labour support, it is not true to say that the party offered no policy direction at all during the election campaign. There are any number of policy issues where the manifesto clearly points the way (e.g. welfare reform, education, the health service, taxation, and labour relations), without being specific on details. Much of what is in the 1997 manifesto will be fleshed out in the course of the next few years. The generalised commitment in the manifesto to reform the Bank of England "to ensure that decision-making on monetary policy is...free from short-term political manipulation"(15) is one such example where the broad generalisation has already been turned into something more substantial. In his first days in office, the new Chancellor of the Exchequer announced that he was giving the Bank of England freedom to set interest rates without interference from the Treasury.

Two further points need to be made about Labour's policy direction. Firstly, although the manifesto and the party's policy appeal has been depicted as cautious, centrist, and limited, there are elements of that programme that are relatively radical, particularly the proposals for reforming government. The commitment to abolish the right of hereditary peers "to sit and vote in the House of Lords"(16) may not be quite the same as abolishing hereditary peerages, or abolishing the House of Lords altogether, but it is an attack on the British establishment. The radical element of the proposal must be its consequences for the debate on the future of the monarchy, irrespective of the manifesto statement that Labour has "no plans to replace the monarchy"(17). The Party is also committed to a referendum on proportional representation (although not necessarily to proportional representation itself), but the referendum commitment could well lead to the introduction of PR, which would be the most radical change in British democracy this century. Similarly proposals for devolution of power to Scottish and Welsh assemblies is radical in the context of the unity of the United Kingdom.

Secondly, some on the left have claimed that the modernised new Labour Party has embraced Thatcherism. The 1997 manifesto shows that not to be the case. Whilst there has been much controversy of the party's tolerance of most of Mrs. Thatcher's trade union reform and its decision to stick to the former Conservative Government's planned spending allocations for the first two years of office, that doesn't make the manifesto Thatcherite. Proposals for solving policy problems "in partnership with industry" would definitely not fit Thatcherism. The minimum wage commitment is un-Thatcherite. The promise to intervene and regulate the privatised water industry(18) would be anathema to Margaret Thatcher. Labour's environmental policy would not comply with the fundamentals of Thatcherism, and its proposals on reform of government - essentially concerned with expanding democracy in central and local government, devolving power to Scotland and Wales, and increasing the rights of citizens - would make Mrs. Thatcher shudder.

New Labour may be far more centrist than many Labour traditionalists desire, but to say that modernisation has meant the adoption of Thatcherism is a gross exaggeration. If Thatcherism is to make an impact on the Labour Party, then it is most likely to be seen, not in the substance of public policy, but rather in the leadership style of Mr. Blair. On that score, there may well be many similarities with Margaret Thatcher. Mr. Blair has given every indication that he is comfortable with the centralisation of power in Downing Street and a highly controlled and disciplined approach to government modelled on the highly disciplined and controlled approach that was used to win the election. In this respect, his appointment of the thoroughly unpopular Mr. Peter Mandelson as Minister without Portfolio in the Cabinet Office, charged with ensuring that Labour policy is implemented, could be a risk. Mandelson's position is the closest that British Government has come to having a 'White House Chief-of-Staff' and Mandelson has, so far, demonstrated all the characteristics of the worst aspects of the American model. Peter Mandelson could well become the John Sununu of British politics.(19)

Party Politics and the 1997 Election

The outcome of the 1997 General Election has the propensity to threaten the internal stability of both major political parties.

The Labour Party and Restless Backbenchers

The experience of being in government with an extraordinarily large number of backbenchers in Parliament will be a supreme test of Labour Party 'modernisation.' The question is whether the restless Labour traditionalists, who may have accepted the necessity for Labour to campaign from the centre but do not necessarily accept the necessity of governing from the centre, will conform to the policy direction set by Mr. Blair. At the first meeting of the Parliamentary Labour Party following the election victory, Mr. Blair made it clear in his address to new MPs that they were there in such large numbers because the party ran as new Labour 'and they had better remember it'.(20)

But large numbers of backbenchers without hope of ever being appointed to a government office are prone to independence and rebellion. The prospect of getting a ministry (even becoming a junior minister) acts as a major incentive for ambitious backbenchers not to upset the party leadership and to maintain party discipline but, no matter how well Labour backbenchers behave in this coming Parliament, there are simply not enough government jobs to satisfy all of them. Indeed, Mr. Blair has not been able to give posts in his Government to some of those Labour MPs who have been sitting around since 1979 waiting to experience the joys of power. A large number of new Labour backbenches will have to get used to staying on the backbenches and making their political career in Westminster rather than Whitehall.

Early reports suggest that many of the new intake of Labour MPs are broadly sympathetic to Tony Blair, but there is also a left-of-centre faction in the party that could be an embarrassment to the party leadership even if it is not sufficiently strong to create a real political threat. Indeed, the first indication of trouble came shortly after the new Chancellor of the Exchequer, Gordon Brown, announced his intention to give the Bank of England independence over setting interest rates. One MP announced that it was likely that up to 50 Labour backbenchers would oppose the proposal when the necessary legislation came before the House of Commons.(21) The large Labour majority in the new Parliament will, of course, allow Labour backbenchers the freedom to oppose their own leadership without any fear of bringing the Government down. In that respect, the 179-seat majority - much more than Mr. Blair anticipated is a problem. On the other hand, Labour's majority is so large that it would take an extraordinary number of backbenchers working together to create real pressure on the leadership. At the present time, it is difficult to imagine that kind of concerted action taking place.

The Conservative Party and the Leadership Contest

The problems within the Conservative Party are much more acute. John Major's surprise decision to vacate the leadership as soon as possible was probably not the best response he could make to an election defeat brought on in large measure by a bitterly divided party. It means that the imminent Conservative leadership contest will take place in an atmosphere of recrimination, faction-fighting and bitter personality conflicts, and that the leadership struggle will also be fought out before the party has had any constructive inquest on its election performance.

The Conservative party is already fully engaged in the contest to find a successor for John Major. At least six names are on the list of starters, and more may follow. While the outcome will obviously turn on the relative strengths and weaknesses of the candidates themselves, this is a contest where the rules of the game will be particularly important and could affect the result in unexpected and unanticipated ways.

Originally devised in 1965 after widespread dissatisfaction with the 1963 leadership succession, the leadership selection rules establish a complex process of election which replaced what former Prime Minister Harold Macmillan liked to call "the customary processes of consultation." Under the old system, where no-one outside a self-selected inner-circle could be quite sure who was doing the consulting or who was being consulted, succession to the party leadership was decided quickly, quietly, and thoroughly undemocratically.

The new system gave every Conservative member of the House of Commons one vote in a secret ballot. The procedures have been modified three times since 1965 and, on the whole, have worked reasonably well both to ensure a speedy replacement when leaders have lost the confidence of their party and to protect the incumbent leader against frivolous challenges.

But, in the coming contest, the leadership selection rules could be a minefield for the Tory party and could provide a vehicle for aggravating the discord and disunity which contributed so much to the Conservative debacle at the polls on 1 May. The rules were never designed with the current situation in mind. The large field of fairly evenly matched contestants has thrown a giant spanner in the works. With no obvious front-runner amongst Messrs Clarke, Dorrell, Hague, Howard, Lilley and Redwood, there is little likelihood that the leadership will be settled on the first ballot.

To win first time around, the successful candidate must obtain both an absolute majority of those entitled to vote and a surplus vote over that of the second placed candidate that amounts to 15 per cent of those entitled to vote. If all six are still in the race when the first ballot is held, it is improbable that any one of them could secure an absolute majority of 83 votes, let alone the additional votes needed to satisfy the 15 per cent rule.

Never before has the Conservative leadership been contested by more than three candidates on the first ballot. Under the rules for the second ballot, the 15 percent surplus requirement is dropped, but the winner still needs an overall majority of those entitled to vote. If the outcome of the first ballot is fairly even across the field, then there is no obvious incentive for any of the first ballot candidates to withdraw from the race and neither is there any provision in the rules to eliminate candidates after the first ballot. All six could contest the second ballot.

Furthermore, the rules allow new players to enter the race on the second ballot and it is possible that an indecisive first ballot, rather than winnowing the field as it was intended to do, could enlarge it and make the competition even more uncertain. For example, it would be quite possible for Michael Heseltine to reverse his early decision to stay out of the contest and declare his candidacy when he sees that none of the first-round contestants have overwhelming support. Others, too, might be inclined to enter the race after they have seen the degree of support for each of the original starters.

Under the new rules, if the second ballot turns out to be much like the first-an inconclusive outcome from a large field of candidates-then a third ballot must be called and contested by the two candidates who received the highest number of votes on the second ballot. In effect, this means that the process itself reduces the field of candidates to just two after the electors have twice shown that they are unable to do so themselves. Whether or not this would satisfy Conservative MPs and give the new leader sufficient legitimacy remains to be seen. No previous Conservative leadership race has gone to a third ballot.

The rules of the game, combined with the present circumstances, do not augur well for a clean and swift leadership transition. The Conservative Party desperately needs a speedy and satisfactory outcome as the first step towards its political recovery, but the present set of rules for selecting the leader could well perpetuate the deep political antagonisms and personal animosities that currently exist within the parliamentary party. No previous Conservative leadership contest has taken place amid such deep divisions and ill-feeling amongst the candidates.

The effect of the rules might be reduced if there were some influential senior Tories on hand to tap one or more candidates on the shoulder after the first ballot and tell them that they had their moment and its is time to drop out of the race in the interests of the party as a whole. That is how it happened in the past and that is how Margaret Thatcher was finally removed from the leadership in 1990.(22) But there are very few senior Tories left in the parliamentary party after the defeat of 1 May, and neither is there any certainty that the candidates contesting the leadership would listen to this kind of appeal even if it were made to them. The passions amongst the leading candidates run too deep for that.

Sooner or later, the rules for selecting the Conservative party leader will have to be changed, if only to accommodate the growing pressure from constituency associations to have some say in the process. It is unlikely that change can take place before this year's contest, but this year's contest could be a catalyst for substantial change soon after, particularly if it turns out to be the disaster that is waiting to happen.

The Future of the British Electoral System

Some leading members of the British Labour Party became interested in electoral reform during the dark years of the 1980s, when the prospects for government appeared exceedingly remote and Labour was facing a challenge to its major-party status from the electoral alliance between the Liberals and the new Social Democratic Party. While there have been genuine concerns within the Labour Party about the undemocratic nature of the first-past-the-post system of electing MPs to the House of Commons, it would not be an exaggeration to say that there was also a deep-seated worry that Labour might never be able to form a majority government under the existing electoral system given the increase in third-party support. Moreover, as one of Labour's proportional representation (PR) enthusiasts noted when pressing the case for electoral reform, '[I]n today's political conditions, "the first past the post" political system makes Conservative governments more likely'.(23)

In 1990, the National Executive Committee of the Labour Party established a working party chaired by Professor Raymond Plant to examine voting systems for the European Parliament, the proposed devolved Assembly for Scotland and, as an afterthought, the House of Commons.(24) The Plant report appeared in April of 1993 and, although it considered forms of proportional representation, it concluded that there was a clear majority amongst its members in favour of retaining single-member constituencies and a majoritarian rather than a proportional voting system. However, Plant also recognised that there was support for some form of change to the first-past-the-post method and it recommended its own variation of the alternative vote (as used in elections to the Australian House of Representatives) which it called the "supplementary vote."(25)

The Plant report did not resolve the differences of opinion over electoral reform within the Labour Party and its recommendation for the supplementary voting system failed to win any substantial support within the party at large. Instead, the party line, developed during the leadership of the late John Smith, was that a referendum ought to be held on electoral reform. This was adopted by the 1993 Conference and incorporated into the 1997 election manifesto which said:

    We are committed to a referendum on the voting system for the House of Commons. An independent commission on voting systems will be appointed early to recommend a proportional alternative to the first-past-the-post system.(26)

This does not commit the Labour Party to supporting proportional representation, but merely to holding a referendum to consider various proposals that might emerge from the independent commission, including maintaining the present system.

There is a division of opinion within the Labour Party about the merits of proportional representation. Two of the most articulate advocates on either side of the debate, Robin Cook (for) and Margaret Beckett (against), are senior members of Mr. Blair's Cabinet. Tony Blair himself does not seem to be much of an enthusiast for PR.(27) Irrespective of those divisions, the new Labour Government faces a dilemma over its position on electoral reform. It is locked into establishing the independent commission and holding a referendum, but clearly it is not in the party's electoral interests to change a system that gave it such a large majority of seats in favour of a system that may possible mean that its only chance of governing would be as a partner in a coalition. On the other hand, this is a political party that is committed to a substantial measure of reform of government to make it more democratic and more accountable. Resisting the introduction of proportional representation for the House of Commons would look decidedly odd in the context of other commitments in this area.

The Liberal Democrats have made the running on proportional representation and it has clearly been in their electoral interests to do so. They advocate the introduction of single transferable voting in multi-member constituencies which would vary in the number of elected members they send to Parliament.(28) They also envisage reducing the number of constituencies from 659 to 143. The Liberal Democratic proposal is similar to the system employed for elections to the Australian Senate.

The Conservative Party is unalterably opposed to proportional representation and in favour of the existing electoral arrangements.

The lukewarm response within the Labour Party to the recommendations of the Plant Committee suggests that the 'supplementary vote' proposal is not going to be sufficient to head off pressure for proportional representation. Neither is it going to be easy to defend the present simple plurality system. The traditional defence of the first-past-the-post system is losing its persuasiveness. Many Labour supporters are reassessing the argument that the attractiveness of first-past-the-post is that it leads to strong and stable government. After witnessing the experience of strong and stable government under Mrs. Thatcher, many on the Labour side of politics are reassessing the desirability of a system that always exaggerates and distorts the electoral strength of the winning party.

As the new British Foreign Secretary, Robin Cook, said after Labour's electoral defeat in 1992:

    I wish we had had proportional representation for the elections of 1983 and 1987. We would not then have had the abuse of power of the past decade that gave us the poll tax and opted-out hospitals in defiance of the wishes of the great majority of the British people. He went on to urge Labour to change the constitutions so that never again can our opponents abuse the levers of power in the way they have done.(29)

The other main argument commonly used in defence of the present system is the importance of constituents having a single MP who they know and can relate to. That certainly seemed to be an important factor in the deliberations of Professor Plant's committee, and provided a justification for maintaining a first-past-the-post system in the guise of the 'supplementary vote' proposal. But it not such a strong argument when set against the distorting consequences of first-past-the-post and the much more democratic and fairer proportional representation alternative. Moreover, there has never been much evidence that the constituent-MP relationship in Britain is particularly close, or that ordinary voters value it. Few British voters ever make contact with their MP. In fact, research conducted by three American academics in the 1980s showed that 44% of British voters reported having no contact with their MP whatsoever, only 12% had ever met their MP personally, and less than one-third had ever read about their MP in a newspaper or magazine.(30) Such evidence doesn't help the argument for the existing system and neither does the defence of single-member constituencies establish that the relationship between constituents and elected representatives would be significantly disadvantaged by the introduction of multi-member districts.

The new Labour Government has given no indication of who is likely to make up the membership of the independent commission, nor said anything about the relationship of the commission's findings to the subsequent referendum. Neither is it clear whether the Government regards the referendum result as binding. In any case, there was no mention of electoral reform in the Queen's Speech on 14th May (see Appendix), nor were any plans announced for including the referendum on electoral reform in the package of legislation to go before the current session of Parliament.

The prospect for electoral reform in Britain must still be uncertain. At this stage, it is unlikely that the Labour Government would want to encourage the introduction of proportional representation, and neither could it be very confident about the chances of winning the argument if it decided to defend the present simple-plurality system or a variant of it. Its campaign commitment to a referendum is one that many Labour leaders probably regret now that the party has formed a majority government and, in view of the fact that the issue of electoral reform was not flagged in the Queen's Speech, it is probably safe to say that the Blair Government has put the issue on the back-burner for the time being.

Conclusion

The 1997 General Election brought change to British politics. Inevitably, after eighteen-years of Conservative government, most of the faces in the Labour Cabinet are new and fresh. So, too, is the party itself. The process of 'modernisation' has transformed not only the electoral strength of Labour, but also the fundamental approach of the party to public policy. The successful effort by Tony Blair to append unofficially the adjective "new" to the name of the party is more than just symbolic. It denotes a different party and, while it is premature to speculate about what modernisation will actually mean for the Labour Party in government, it may well not be an exaggeration to say (as some disgruntled traditionalists in the party would certainly say) that this is a party that has turned its back on its past. Labour's success at the polls was the outcome of a rebuilding process which began after the 1987 election by Neil Kinnock and culminated in a historic victory for Tony Blair.

The defeated Conservatives will have to undergo a similar rebuilding exercise over the next five years in order to prevent the Labour Party from consolidating its 1997 gains, much of which came from Conservative strongholds that were never expected to fall even in a landslide victory. The Conservative Party is as divided after the election as it was before polling day and there must be some doubt whether the current leadership selection exercise is going to help the process of healing and reconstruction.

Moreover, the party has not had much experience of having to rebuild after a devasting electoral defeat. The last time it was forced to review its direction quite fundamentally was in 1945 following a similar defeat at the hands of the Labour Party. That is an experience Conservative leaders might want to look at again. The outcome was very successful. The period in opposition from 1945-1951 saw significant policy and organisational changes that brought the party back to power within six years and kept it in power for a further thirteen. There are few Conservatives around today who were witnesses to that rebuilding exercise, but that is the kind of task the current leaders will have to undertake to restore the party's electoral prospects. Whether or not the current Conservative Party in its present state of division and recrimination has the capacity to examine itself seriously remains to be seen.

The prospects for the Liberal Democrats are also uncertain following the 1997 election. The increased representation in the House of Commons will obviously give the party a stronger parliamentary voice than it has previously had and provides a base for developing a strong Liberal Democrat "front bench" which it has also lacked in the past. But the growth of third-party voting in Britain seems to be stalled and the Liberal Democrats cannot be too pleased that their substantial increase in seats has occurred along with a decline in its aggregate vote. The profile of the Liberal Democrats may be aided by a Conservative Party in disarray. Conceivably, the 46 Liberal Democrats could well compete with the 164 Conservative MPs for the title of de facto opposition to the new Labour Government.

The outcome of the vote on 1 May may well turn out to be a watershed in post-war British political history. It was brought about by a generalised desire for change and it seems to have created a feeling of change amongst the British people. But, as with any election that turns on the broad but undefined promise of change, there is, in the short-term, a period of uncertainty and unpredictability which, in turn, limits what can be said at this juncture about the meaning of the British General Election of 1997.

Endnotes

  1. The electoral statistics for 1997 used in this paper are drawn from provisional figures provided by the BBC and it is quite possible that official election returns, when published, may differ slightly. It should also be noted that the BBC's 'share of the vote' figures for the Labour, Conservative, Liberal Democrat, Scottish Nationalist and Plaid Cymru parties are expressed as percentages of the aggregate vote in Great Britain only. They do not include the votes cast in Northern Ireland.

  2. There was one exception when The Guardian published an ICM poll on 23 April which showed that the gap between Labour and Conservative had closed to five points. No other published poll supported these findings and the ICM poll should be regarded as an unexplained aberration. The final ICM poll which appeared in The Guardian on election day turned out to be closer to the actual share of the vote than the other major polling companies. The final election estimates for the major polls (published 1 May) are shown in the table below:


      Labour Conservative Liberal Dem.
      Gallup (Daily Telegraph) 47% 33% 14% MORI (The Times) 45% 33% 16% ICM (The Guardian) 43% 33% 18% NOP (Reuters) 50% 28% 14% Harris (The Independent) 48% 31% 15%
      Actual Vote 44% 31% 17%

      Source: Anthony King, "Tactical Votes Turn Loss Into Rout," The Weekly Telegraph, 7 May, 1997.

      The polls recovered some of their credibility this year after the disaster of 1992. As can be seen from the above table, most of the final polls slightly over-estimated Labour's share of the vote, but only NOP was outside the accepted margin of error. All polls were close to the final Conservative share, and all, were within the margin of error in calculating the Liberal Democratic vote.

  3. The polling data is drawn from Martin Linton (ed.), The Election: A Voters' Guide, London: Fourth Estate, 1997.

  4. See Ivor Crewe, Anthony Fox & Neil Day (eds), The British Electorate 1963-1992: A Compendium of Data from the British Election Studies, Cambridge, Cambridge University Press, 1995: 141. An NOP/BBC exit poll indicated that 55% of voters in 1997 had decided how to vote before the campaign began. Just 10% decided on election day itself with a strong preference for the Liberal Democrats amongst the last-minute deciders. See Pippa Norris, "Britain Votes, 1997," Parliamentary Affairs, Vol.50 No.4 (forthcoming), September 1997.

  5. See Andrew Pierce & Philip Webster, "Expulsion for Sleaze Sought by Major, The Times, 1st April, 1997, p.1.

  6. Some newspaper accounts show the Labour Party's total number of seats as 419, instead of 418. The larger total includes the seat of West Bromwich West won by the Speaker of the House of Commons, Betty Boothroyd, nominally a Labour MP. It is traditional for the Speaker to contest the election as a non-partisan candidate and it is also traditional that the other main parties do not nominate candidates in the Speaker's constituency, as was the case this year. Hence, it is technically incorrect to include her in the Labour total.

  7. Only eleven of Labour's successful 418 candidates had swings against them, five to the Scottish Nationalists (in Airdrie, Glasgow Govan, Motherwell, Ochil, and Renfrewshire West), one to Plaid Cymru (in Rhondda), and four to the Liberal Democrats (in Blaenau Gwent, Chesterfield, Manchester Gorton, and Pontypridd). The only successful Labour candidate who experienced a swing to the Conservatives was Oona King in the safe London seat of Bethnal Green.

  8. Richard Rose & Ian McAllister, The Loyalties of Voters, London Sage, 1990: 30.

  9. The decision to impose women-only short lists was taken by the Labour Party Conference in 1993. The decision was successfully challenged because it breached the Sex Discrimination Act 1975 and was consequently abandoned after only 35 Women candidates were selected.

  10. For a useful account of the 'modernisation' of the British Labour Party see Tudor Jones, Remaking the Labour Party: From Gaitskell to Blair, London, Routledge, 1996.

  11. Under Mr. Blair's leadership, the Labour Party finally approved a radical revision of Clause IV (the statement of the aims of the party) at a special conference on 29th April 1995. See Jones, op.cit.:135-148.

  12. Labour Party (GB). New Labour Because Britain Deserves Better, London: Labour Party 1997: 17

  13. ibid.: 31

  14. ibid.: 26

  15. ibid.: 13

  16. ibid.: 33

  17. ibid.: 33.

  18. ibid.: 15.

  19. John Sununu was President Bush's White House Chief of Staff from 1989-1991. His controversial role during those years is discussed in John Hart, The Presidential Branch: From Washington to Clinton (Chatham, N.J.: Chatham House, 1995), pp. 10-11.

  20. Philip Webster, "Blair Tells Incoming MPs to Stick to New Labour Line," The Times, 7th May 1997.

  21. See Ean Higgins, "Minister Quits As Blair Hits First Hurdle," The Australian, 8th May 1997.

  22. R.K. Aldermann and Neil Carter. "The Ousting of Mrs Thatcher". Parliamentary Affairs, V.44(2) April 1991: 133-136.

  23. Giles Radice, Labour's Path to Power: The New Revisionism, London: Macmillan, 1989: 175.

  24. For a brief account of the pressure for electoral reform in the Labour Party and the work of the Plant committee see Robert Blackburn, The Electoral System in Britain, London, Macmillan, 1995: 387-391.

  25. The "supplementary vote" involves voters voting twice-once for their first choice candidate and then for their second choice candidate. If no candidate gained more than 50% of the vote (which would elect) then all candidates except the top two would be eliminated. On the second count, ballots in support of an eliminated candidate would be transferred to the two remaining candidates if the second preference was for either of those candidates. Then the candidate with the highest number of votes would be declared elected.

  26. Labour Party (GB). New Labour Because Britain Deserves Better, London: Labour Party, 1997:33.

  27. In delivering the John Smith Memorial Lecture in February 1996, Mr. Blair remarked with respect to the electoral system

      ...it is quite proper for people to ask whether we have the best and fairest available system of election. Some feel strongly about the case for reform and point to the Tory governments elected on a minority of the vote and the fact that smaller parties get squeezed under the current system. I do not dismiss such arguments. But in truth I have never been persuaded that under proportional representation we can avoid a situation where small parties end up wielding disproportionate power.

      See Tony Blair, New Britain: My Vision of a Young Country, London, Fourth Estate,1996: 319-320.

  28. See Blackburn, op.cit.: 370.

  29. Quoted in ibid.: 389.

  30. Bruce Cain, John Ferejohn and Morris Fiorina, The Personal Vote: Constituency Service and Electoral Independence, Cambridge, Mass., Harvard University Press, 1987: 33.

Appendix: Major Legislation for First Session of Parliament

  • As announced in the Queen's Speech on 14 May 1997, the Labour Government intends to introduce legislation this session which, among other things, will include bills:

  • to abolish subsidies for independent school fees

  • to raise educational standards, reduce class sizes and develop a new role for local education authorities

  • to grant the Bank of England operational responsibility for setting interest rates

  • to reform competition law and introduce a statutory right to interest on late payment of debts

  • to provide for a national minimum wage

  • to amend the criminal law including reform of the youth justice system

  • to ban the possession of private handguns

  • to end the internal market in the National Health Service and clarify powers of the NHS to enter into partnerships with the private sector

  • to ban tobacco advertising

  • to broaden access to National Lottery benefits

  • to incorporate provisions of the European Convention on Human Rights into UK law

  • to provide for a referendum on the Government's proposals for a devolved Scottish Parliament and a Welsh Assembly (followed by legislation to implement the devolution proposals if approved in the referendum).

  • to provide for a directly elected strategic authority and a directly elected mayor for London

  • to establish regional development agencies in England.

 
 

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